Finally a New Way to Maximise Media Performance

Without Paying Thousands on External Consultants

  • IMPROVED EFFICIENCY

    The Abintus Academy will guide you on how to smartly reduce wastage without compromising on the quality of your media inventory.

  • IMPROVED EFFECTIVENESS

    The Abintus Academy will show you how to optimise media mix and maximise your Return On Advertising Spend (ROAS).

  • IMPROVED TRANSPARENCY

    The Abintus Academy will help you to assess and improve your media transparency moving forward, including cash rebates and AVBs.

  • IMPROVED ACCOUNTABILITY

    The Abintus Academy will support you in delivering much improved governance and accountability within your organisation.

  • IMPROVED PROCESSES

    The Abintus Academy will allow you to implement media management best practices across all your brands and all your markets worldwide.

Used By Great Brands Worldwide

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Become Media Savvy

Using the Abintus Academy

A complete and practical Advertising Media Training platform to help you cut through this increasingly opaque and confusing media ecosystem. It teaches best-in-class media management skills and provides techniques, checklists, templates and step-by-step processes.
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Experience the Abintus Academy for FREE

The #1 Advertising Media Management Training Platform for Advertisers

  • 1. REGISTER FOR FREE

    Register for free and empower yourself with skills to extract the best media value out of your media supply chain.

  • 2. CHOOSE YOUR COURSE(S)

    Our courses include online video lessons which have been created using the ADDIE education model for effective transformation.

  • 3. PREVIEW FREE LESSONS

    Each of our courses include 'Free Preview' lessons for you to experience the Abintus Academy and help you become media savvy.

96% of our Student Rated Our Courses 4* and Above

To calculate the overall star rating and percentage breakdown by star, we used the average scores from each student from the course exit satisfaction surveys.

What Our Students Are Saying

Julien Merlet

Head of Marketing

Congratulations for the high quality of the training you are offering. Be sure that your courses are going to help us a lot to better achieve our goals and drive campaign performance!

Bob van der Beek

Group Commercial Director

Abintus educated us and made us less dependent on media agencies, which gave us much more strengths and much more steering in terms of performance of our marketing and media.

Stefania Catalano

Brand Manager

The 'Advertising Media Essentials' course represents a good overview of the essential basics of media processes, KPIs and evaluation terms which are very well explained.

Nikos Tsoniotis

Marketing Manager

Well structured course, straightforward approach to the process! Very helpful to keep top of mind all the important steps. Best part: DOWNLOADABLE CHECKLISTS.

Armin Haery

Marketing Director

The Abintus Academy helped me to share media knowledge and media management skills across my team, which is a very valuable piece.

Eduards Malcevs

Global Media Director

Easy and understable introduction to the complex world of media transparency. Great holistic overview of how to access your level of media transparency and what steps to take in order to improve it!

Glen Wilkinson

Marketing Director EMEA

I am working my way through the 'Advertising Media Essentials' course. 68% through and I am really enjoying it. I have been searching for a long time for something similar giving an easy overview of terms and this is fantastic! An excellent product I will be recommending.

Our Featured Instructors

Lead Educator, Abintus Academy

Philippe Dominois

Philippe Dominois is Co-Founder and CEO of Abintus Consulting and Lead Educator at Abintus Academy. He has over 20 years of international media experience and is a well-respected media professional. Previously at Ebiquity, where he advised some of the biggest global brands on their media management challenges, Philippe has also worked at various media agencies such as Wavemaker, Starcom and Carat. Philippe is on a mission to help advertisers improve on their media performance and increase their ROI by empowering them with media best practices, skills and knowledge. Philippe has an MBA in Marketing from Central Michigan University in the US.

Transformational Educator, Abintus Academy

Tania Slykova

Tania is Co-Founder and COO of Abintus Consulting and Transformational Educator at Abintus Academy. She is a Qualified Accountant and has over 17 years of solid experience in leading corporate and commercial finance functions and drive sustainable business growth. Previously Chief Accounting Officer at Publicis Groupe, Tania was engineering and leading successful business transformations, implemented multiple process improvements and established clear performance management and analysis. Additionally, she has worked at Conde Nast, Dairy Crest and Muller driving business strategies.

What Makes Abintus Academy Different?

  • ACCESS TO EXPERTISE

    Tap into our 25+ years experience in the industry and a proven track record of driving growth by using more effective and more efficient advertising.

  • PROVEN PROCESSES

    Our proven processes are currently used by some of the biggest brands in the world. They deliver results and we keep fine-tuning them over time.

  • MULTIPLE BECNHMARKS

    Thanks to our consulting business -Abintus Consulting - we developed many reference points that you can use to compare your performance.

  • CHEAPER THAN CONSULTANTS

    Training your team and bringing media management skills in-house instead of using external media consultants can reduce your expenditure significantly.

  • LOOK OVER OUR SHOULDERS

    Learn a lot from watching us 'do our thing'. With the Academy, we're transparent in showing you the behind the scenes of our Consulting business.